Saturday, June 2, 2018

INFLUENCE IN EXTREMIST MESSAGING



The following is an excerpt from the latest CREST Security Review (Issue 8). You'll see how from the snippet below, the material is directly applicable to those working in crisis situations be it as as law enforcement negotiator, crisis intervention specialist, crisis counselor or another type of role. 

MESSAGING STRATEGIES AND TACTICS 
My research has sought to establish patterns in the language of extremist groups in order to ascertain a common set of strategies used by authors in their attempts to persuade others. These strategies include argument-focused strategies, such as applying pressure directly to the audience in the form of commands; group-focused strategies such as the use of moral comparisons between in-groups and out-groups or a heavy reliance on social norms; and author-focused strategies that include attempts to establish likeability with the audience or inspire them. Influence tactics vary from group to group and from individual...


The identification of influence tactics featured in extremist messages may also be useful in the creation of counter messages as an alternative strategy to takedowns. However, a key consideration raised here is the extent to which one can utilise the influence tactics derived from extremist messages to create an effective set of counter-persuasion strategies. Here the focus should shift towards a more enhanced understanding of how consumers respond to particular influence tactics and from whom, with consideration given to individual differences, and favourably received influence tactics informing counter-terrorism responses.
Read more from Sheryl Prentice [HERE]. 

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